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How payments work

Each month, your ad earnings are turned into a payout based on your agreement with dlserve. The Payments page shows every payout and where it is in the process.

How a payout is calculated

  1. Gross revenue — the total ad revenue your placements earned in the month, from push notifications, in-page notifications and pop ads combined.
  2. Revenue share — your agreed percentage of that gross revenue.
  3. Min guarantee — a floor amount from your agreement, based on the number of push notifications sent in the month.
  4. Payout amount — you're paid the higher of your revenue share and the minimum guarantee.

Example: gross revenue is $1,000 and your share is 70%, so your revenue share is $700. Your minimum guarantee for the month works out to $500. Your payout is $700.

Your revenue-share percentage and minimum guarantee are set in your agreement — contact your account manager if you have questions about them.

Payout statuses

StatusMeaning
PendingThe month has been calculated and is waiting for review.
ApprovedThe amount has been checked and approved for payment.
On holdThe payout is paused while something is looked into.
PaidThe payment has been made. The payout shows when it was paid.

Where to find it

Go to Payments. Each row is one billing period (a month), with these columns:

ColumnWhat it shows
PeriodThe billing month.
Gross revenueTotal ad revenue (push + in-page + pop) for the month.
Revenue shareYour share of gross revenue, per your agreed split.
Min guaranteeThe floor payout from your agreement.
Payout amountWhat you're paid — the higher of the two.
SendsPush notifications sent in the month.
StatusPending, approved, on hold or paid.
Approved / PaidThe dates each step happened.

Good to know

  • Reports show estimates; Payments shows the final figure. Revenue in Reportings is an estimate that updates as results come in. The payout is the confirmed amount for the month.
  • Test notifications you send yourself never earn revenue or count as sends.